Below are some alternative ways to increase website traffic. They are used in order not to depend entirely on changes in search algorithms. If there is some kind of update, and the site suddenly drops in the search results, then the presence of other traffic sources will keep it afloat.
Contextual advertising
It offers to bring to the site a target user who is ready to make a purchase and not just look at what is offered here and exit. The ad can be on another site or in search results. It will be seen only by targeted visitors who are purposefully interested in the topic of the resource. Therefore, the probability of getting sales by launching a contextual advertising campaign is very high.
Remarketing (Google) and retargeting
It is an efficient way for e-commerce resources. The function appeared as a solution to a problem identified as a result of research on user behavior: more than 95% of them do not make a purchase from the first visit to the site. Principle of operation: the user visits the online store. If he left him, then after a while he gets ads on sites or in the search results with the goods that he watched. Thus, online stores increase sales and increase the number of website visitors who have not taken the targeted action.
Referral traffic
Here we are talking about the forums where a message is written with a link to the site or links from partner resources. This method requires skill in the ability to write advertising messages so that they do not look like advertising messages (otherwise you can simply get a ban from the forum administration). Or you need to be able to negotiate with the administration of partner sites so that they leave a link to your resource. But the payback of this method is high, because, in the end, the project receives an eternal high-quality link that can bring thematic and targeted traffic. You need to switch to this method of promotion after you have completely painted and filled the site with useful information, it is he who should retain your customers and turn them into buyers.
Social networks
Another way is to tell about yourself on social media. Modern resources consider it a good form to have profiles in popular social networks, in which they have direct access to the opinion of the target audience and a whole set of tools to influence its loyalty. Maintaining profile is costly, but it is a reliable way to not only increase website traffic, but also maintain and improve audience awareness of your product.
Increasing website traffic
There are many more ways to increase website traffic. Their application depends on the specifics of the project, the characteristics of the product and the goals that the business sets for itself. SEO company in Bangalore will help you to choose promotion tools and increase the number of visits to your site more efficiently, having studied your situation with a personal consultation. You need to Contact the specialists and explore SEO packages and they will show you how to profit from your Internet project!